Good question. If you’re looking for a watch that simply tells the time, then our watches are probably not for you. We design wearable art, many people don’t appreciate art but many people do.

If your sole reason for buying a watch is to tell the time, I would recommend purchasing another watch brand that does just that. If you have a cell phone, computer, PDA or wall clock, the chances are you don’t even need to wear a watch, so why purchase a Tokyoflash watch?

If you are in some sort of design business, be it product design, graphic design or homepage design, you probably have a flair for design. These watches are what I like to call “Unique Product Design”, where design is the main point, not function. After all if it looks good you want to buy it.

An exotic car is by no means practical but most people would love to have one. A painting that just strikes you in a certain way or a piece of jewelry – these all pretty much serve no function, well maybe the car does, but you could have bought a practical one.

So, when thinking about these unique time telling designs try to look at them as if each is a piece of art that also tells you the time. These guys turn TIME into ART.

Check out their website for more info…..

http://www.tokyoflash.com/en/watches/1/